10th
For Friday March 13th
hello all,
hope you had a great weekend
Below are the assignments for next friday, we will skip “week 9” on the official syllabus and get going onto week 10, with some variations specified here:
Text / Language Content:
- Bring in your artist statement (and incorporate it into your layout)
- Bring in your text (this derives from the research & self-generated text you have explored and identified during the course)
Book Title, Chapters & Table of Contents
- Bring in your logo designs, aka. book title and incorporate into layout (as a title page)
- Separate and organize the above text into 5 chapters or categories. The idea is to identify content segments / narrative flow and start allocating content accordingly.
- Create a Table of Contents based on the above 5 sections. ( i will show you how to to sequential thumbnails in class)
Image Narrative:
- Based on the Table of Contents: break the image content down in the same manner as the text content, meaning: start identifying what goes where and how the image narrative unfolds in relationship to the textual narrative.
- Bring printouts of the imagery you have generated so far: that is, images of your model & artworks. This process will help you organize image content in sequence.
We will have a photographer shoot your models professionally in the upcoming weeks. Use this time to perfect your models and also to begin thinking of how you want to “art directing” your shoot (angles, lighting, type of shots: long shot, medium shot, close up etc).
Catalog Design:
- Bring 10 spreads of your book in actual format, trimmed to scale with the above content in place—text & image—(remember: your catalog is the content, documentation and presentation of your work: model, artworks & text)
- Narrative Sequence, Structure & Grid: think of the book structure as an architectural blueprint, where you plan & breakdown content in space, time, rhythms and accents,
the grid is what carries your narrative sequence across (analogous to content breakdown specified above)
- I want to see 2 grid / structure variations: 5 spreads for one, 5 spreads for the other. We will identify which one suits your narrative sequence better.
By variations I mean: 2 studies on format proportions as they pertain to content, including:
—— format & structure: book size, margins, number of columns, type of binding, gate folds, end sheets, materials for cover & back cover etc.
—— text / typography: body copy, heds, subheds, chapter headers, page numbers, index & bibliography (pay attention to scale, composition, rhythms, flow, typeface(s), hierarchies etc)
—— image: start exploring image flow and sequence as it pertains to content. pay attention to aspect ratio, proportions, colour narrative etc.
Models:
- Bring in your models. We will likely have our shoot around week 12, so make sure you keep working on these until they beautifully complete & ready to be shot.
- Don’t forget about your environmental graphics: after our next meeting you will be in a goo position to begin executing these in space.
Any questions please let me know
Looking forward to your work!
c
